In this myth-busting audiobook, the authors reveal that great business ideas do not spring from innate creativity, or necessarily from the minds of brilliant people. High-value ideas come to those who are in the habit of looking for such ideas—all around them, all the time. These are the Idea Hunters…who do not buy into the notion that the only great idea is a pristine original one. They understand that game-changing ideas are already out there, waiting to be spotted and shaped into an innovation. This unabridged MP3 audiobook is read by Sean Pratt. Total playing time is approximately 4 hours and 40 minutes. Title distributed by SUCCESS via arrangement with RB Media. ©2011 Andy Boynton, Bill Fischer, William Bole (P)2011 Recorded Books.
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