If selling equates to influencing others, then everyone is in sales. From the parent who wants to instill good habits in their child to the employee who wants a raise, to the salesperson who wants to close the deal—every relationship is impacted in some way by the desire to influence others. In this SUCCESS Achiever's Series interview, you will hear from Jim Cathcart who shares how to get over the fear that's holding you back, how to position yourself as a problem solver instead of a peddler, what key characteristics are critical for successful salespeople and how to develop, nurture and maximize your relationships.